Business Description

POPEYES CHICKEN & BISCUITS, the world's second-largest chicken chain, is owned by AFC Enterprises, Inc., one of the world's largest restaurant parent companies and the winner of the 1997 MUFSO Operator of the Year and Golden Chain awards. POPEYES is famous for its New Orleans-style chicken, buttermilk biscuits and signature side items. The brand name has a presence in 41 states and 20 countries worldwide. 1999 system sales were more than $1 billion.

Franchisor Background

Year Established:  1972

Franchising Since:  1976

Operating Units:
Franchised Units:	1,725	98.1%
Company-Owned Units:	95	5.4%
Total Operating Units:	1,759	100.0%
Minority Representation Units Owned by Minorities: African-American: 0 Asian-American: 0 Hispanic: 0 Native American: 0 Other: 0 Specific Minority   Program(s) in place: Although we strongly support the objectives of the NMFI, we do not yet have any specific programs in place at this time.
Geographic Distribution: U.S.: 1,490 84.7% In 41 States Canada: 12 0.7% In 2 Canadian Provinces International: 257 14.6% In 0 Foreign Countries   Total: 1,759 100.0%

North America:
States/Provinces with the largest number of operating units:

Density

Units

Registered in Following Registration States: California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District Of Columbia

Financial Requirements

Investment:
Minimum Net Worth:	$1.2MM
Cash Investment:	$600K
Total Investment:	$500K-1.2MM
Average Total Investment:	$850K
Fees:
Initial Franchise Fee:	$20K
Average Franchise Fee:	$20K
On-Going Royalty:	5%
Average Royalty:	5%
Advertising Fee:	3%

Average Number of Employees: 15-25 Full-time, 25 Part-time

Space Needs (in square footage): 2,200

Preferred Sites: Free-standing Building, Strip Center, Regional Mall

Other Sites: Airport, University

Encourage Conversions? Yes

Earnings Claims Provided?: No

Franchisee Qualifications
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth:	5
General Business Experience:	4
Specific Industry Experience:	5
Formal Education:	3
Psychological Profile:	N/A
Personal Interview(s):	3
Terms of Contract
Term of Initial Contract:	20 Year(s)
Term of Renewal Period:	10 Year(s)
Passive Ownership:	Allowed, But Discouraged
Area Development Agreements?	Yes, for 1 Year(s)
Sub-Franchising Contracts?	No
Franchisees Allowed to Expand Within Territory?	Yes
Support and Training
International Franchise Association:	Yes
Canadian Franchise Association:	No
Franchisee Association/Member:	Yes, Member
Size of Corporate Staff:	N/A
Site Selection Assistance?	Yes
Lease Negotiation Assistance?	Yes
Financial Assistance?	Yes, Direct
Marketing Support:
Co-Op Advertising:	No
National Advertising:	No
Regional Advertising:	No
Local Advertising:	No
Marketing Materials:	None Specified
Additional Services:	None Specified
Other Marketing Support:	None Specified
On-Going Support:
Central Data Processing:	Not Applicable
Central Purchasing:	Included in Fees
Field Operation Evaluation:	Included in Fees
Field Training:	Included in Fees
Initial Store Opening:	Included in Fees
Inventory Control:	Included in Fees
Franchisee Newsletter:	Included in Fees
Regional or National Meetings:	Included in Fees
800 Telephone Hotline:	Included in Fees
Training:
1. Atlanta, GA	4 Weeks
Expansion Plans
Projected New Units Over Next 12 months: 120 U.S.: Yes, All United States Canada: Yes, All Canada Overseas: Yes, All Countries	Request Franchisor Info   Submit an online form to receive information from Popeyes Chicken & Biscuits.