Carvel has made itself known as “America’s Freshest Ice Cream,” successfully developing quality products in soft ice cream, hand-dipped ice cream, ice cream cakes and novelties. Only the freshest and best ingredients are used in their ice cream mix, and the special production techniques result in the creamy, rich products for which Carvel is famous.

With brand awareness of over 90% in core markets, Carvel continues to build on the strength of its name by expanding worldwide. It also has a devoted research and development team that constantly strives to create enticing new products that match Carvel’s past innovations. Since 1934, Carvel has been a pioneer in the ice cream and franchising industry, from its developments in production equipment and manufacturing processes to its refinement in franchisee training.

Investment Required
The fee for a Carvel franchise is $30,000.

Carvel provides the following range of investments required to open your initial franchise. The range assumes that all items are paid for in cash. To the extent that you choose to finance any of these expense items, your front-end investment could be substantially reduced.

 

On-Going Expenses
The franchisee pays a continuing royalty of $1.82 per liquid gallon of mix purchased for a full store, with a minimum annual payment of $11,820. The franchisee also pays advertising contribution fees of $1.62 per liquid gallon, with a minimum annual payment of $10,530.

What You Get—Training and Support
Tom Carvel founded the Carvel College of Ice Cream Knowledge in 1949. Also known as the “Sundae School,” it continues to educate new franchisees about operating their own Carvel franchise. Carvel also provides ongoing field training, on-site assistance with store openings, regular consultation visits (up to three a year), business analyses and quality control inspections.

Carvel also offers support in local marketing, public relations and site selection, as well as a toll-free helpline to handle any other franchisee queries.

Territory
Carvel does not grant exclusive territories.