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Wireless Toyz

Yes, we actively support the inclusion and development of minority-owned franchises in the Wireless Toyz system.

Wireless Toyz
23399 Commerce Dr., # B-1
Farmington Hills, MI 48335
800#: (866) 2-FRANCHISE
Tel: (248) 426-8200 + 111
Fax: (248) 671-0346
E-mail: franchise@wirelesstoyz.com
Web Site: www.wirelesstoyz.com
Contact: Ms. Gail Parker, Franchise Development Coordinator


WIRELESS TOYZ is the # 1 cellular superstore, offering cell phone equipment and service for all carriers.




Franchisor Background

Established: 1995
First Franchise: 2001
Franchise Units: 130
Company-Owned Units: 2
Total Units: 132

Distribution:
> North America -- Operations in 22 States
> States/Provinces with Greatest Density: 48 in MI, 17 in CA, 16 in TX

Units Owned by Minorities:
>African-American: 3
>Hispanic: 6
>Asian-American: 1
>Native American:
>Other: 6

Average Number of Employees: 2 FT, 2 PT (FT = Full Time, PT = Part Time)
Space Needs: 2,000 SF; FS, SC (for abbreviations click here)


Financial Requirements

Cash Investment: $75K
Total Investment: $222-400K
Average Total Investment: $250K
Minimum Net Worth: $100K

Fees
>Franchise: $30K
>Average Franchise Fee: $30K
>Royalty: 13% onCommission
>Advertising: 0%

Provide Earning Claim Statement: Yes


Terms of Contract

Term of Contract (Years): 10/10
Passive Ownership: Not Allowed
Area Development Agreements:Yes/22
Sub-Franchising Contracts: No
Expand In Territory:Yes


Franchisor Support and Training Provided

Site Selection Assistance:Yes
Lease Negotiation Assistance: Yes
Cooperative Advertising: Yes
Franchisee Assoc. / Member: No
Size Of Corporate Staff: 32
On-Going Support: A,B,C,D,E,F,G,H,I (for an explanation click here)
Training: 3 Weeks Local Store; 3 Weeks Michigan Office/Store; 3 Days On-Site.
Specific Minority Program(s) in Place: Although we strongly support the objectives of the NMFI, we do not yet have any specific programs in place at this time.


Franchisor's Specific Expansion Plans

U.S.: All United States


Note: NR = No Response by Franchisor.
For a sample questionnaire click here.

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