Business Description

Pest, lawn, termite, inspection based upon a unique and memorably established business system.

Franchisor Background

Year Established:  1936

Franchising Since:  1996

Operating Units:
Franchised Units:	15	17.4%
Company-Owned Units:	71	82.6%
Total Operating Units:	86	100.0%
Minority Representation Units Owned by Minorities: African-American: 0 Asian-American: 0 Hispanic: 3 Native American: 0 Other: 0 Specific Minority   Program(s) in place: Although we strongly support the objectives of the NMFI, we do not yet have any specific programs in place at this time.
Geographic Distribution: U.S.: 86 96.6% In 13 States Canada: 3 3.4% In 1 Canadian Provinces International: 0 0% In 0 Foreign Countries   Total: 89 100.0%

North America:
States/Provinces with the largest number of operating units:

Density	Units
1. Arizona	19
2. California	8
3. Florida	42

Registered in Following Registration States: California, Florida, Michigan, New York, Virginia, Washington

Financial Requirements

Investment:
Minimum Net Worth:	$25K
Cash Investment:	$5-300K
Total Investment:	$10-300K
Average Total Investment:	$155K
Fees:
Initial Franchise Fee:	$45K
Average Franchise Fee:	$45K
On-Going Royalty:	7%
Average Royalty:	7%
Advertising Fee:	0%

Average Number of Employees: 10 Full-time, 1 Part-time

Space Needs (in square footage):

Preferred Sites:

Other Sites:

Encourage Conversions? Yes

Earnings Claims Provided?: Yes

Franchisee Qualifications
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth:	2
General Business Experience:	2
Specific Industry Experience:	2
Formal Education:	2
Psychological Profile:	2
Personal Interview(s):	5
Terms of Contract
Term of Initial Contract:	5 Year(s)
Term of Renewal Period:	Year(s)
Passive Ownership:	Allowed, But Discouraged
Area Development Agreements?	No
Sub-Franchising Contracts?	No
Franchisees Allowed to Expand Within Territory?	Yes
Support and Training
International Franchise Association:	Yes
Canadian Franchise Association:	No
Franchisee Association/Member:	No
Size of Corporate Staff:	25
Site Selection Assistance?	No
Lease Negotiation Assistance?	No
Financial Assistance?	No
Marketing Support:
Co-Op Advertising:	No
National Advertising:	Yes
Regional Advertising:	No
Local Advertising:	Yes
Marketing Materials:	None Specified
Additional Services:	Grand Opening, In-house Marketing, Marketing Research, Newsletter, Online Extranet, Press Releases, Sales Strategies
Other Marketing Support:	Mouse Limo
On-Going Support:
Central Data Processing:	Not Applicable
Central Purchasing:	Not Applicable
Field Operation Evaluation:	Included in Fees
Field Training:	Included in Fees
Initial Store Opening:	Not Applicable
Inventory Control:	Not Applicable
Franchisee Newsletter:	Included in Fees
Regional or National Meetings:	At Additional Cost
800 Telephone Hotline:	Included in Fees
Training:
1. Orlando, FL	1 Week
2. On-Site as Determined
Expansion Plans
Projected New Units Over Next 12 months: 4 U.S.: Yes, All United States Canada: Yes, All Canada Overseas: No	Request Franchisor Info   Submit an online form to receive information from Truly Nolen Pest Control.