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About the Founders
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Sensible Car Rental

Yes, we actively support the inclusion and development of minority-owned franchises in the Sensible Car Rental system.

Sensible Car Rental
96 Freneau Ave., # 2
Matawan, NJ 07747
800#: (800) 367-5159
Tel: (732) 583-8500
Fax: (732) 290-8305
E-mail: corporate@sensiblecarrental.com
Web Site: www.sensiblecarrental.com
Contact: Mr. Charles A. Vitale, VP General Manager


We offer a rental car program which provides training, insurance and support. Majority of franchisee are used car dealers and other automotive related businesspersons.




Franchisor Background

Established: 1986
First Franchise: 1986
Franchise Units: 140
Company-Owned Units: 0
Total Units: 140

Distribution:
> North America -- Operations in 22 States
> States/Provinces with Greatest Density: 25 in NY, 24 in NJ, 10 in MA

Units Owned by Minorities:
>African-American: 3
>Hispanic: 4
>Asian-American: 0
>Native American: 0
>Other:

Average Number of Employees: 1 FT, 1 PT (FT = Full Time, PT = Part Time)
Space Needs: NR SF; FS (for abbreviations click here)


Financial Requirements

Cash Investment: $20-25K
Total Investment: $46.4-69.5K
Average Total Investment: $58K
Minimum Net Worth: $Varies

Fees
>Franchise: $6-10K
>Average Franchise Fee: $8K
>Royalty: $10-15/Car
>Advertising: 0%

Provide Earning Claim Statement: No


Terms of Contract

Term of Contract (Years): Perpetual
Passive Ownership: Not Allowed
Area Development Agreements:No
Sub-Franchising Contracts: No
Expand In Territory:Yes


Franchisor Support and Training Provided

Site Selection Assistance:No
Lease Negotiation Assistance: No
Cooperative Advertising: Yes
Franchisee Assoc. / Member: Yes/Yes
Size Of Corporate Staff: 10
On-Going Support: C,d,F,G,H,I (for an explanation click here)
Training: 2 Days in Matawan, NJ.
Specific Minority Program(s) in Place: Although we strongly support the objectives of the NMFI, we do not yet have any specific programs in place at this time.


Franchisor's Specific Expansion Plans

U.S.: All United States


Note: NR = No Response by Franchisor.
For a sample questionnaire click here.

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