Business Description

After 50 years in business, Little Caesars is the fastest growing pizza chain in the United States, with consistent growth for many years. The efficient operating system enables franchisees build-out costs to remain modest while keeping the high quality standards our strong brand requires. Prime markets are available, and franchisee candidates are offered an opportunity for independence with a proven system. Visit LittleCaesars.com to see why we are The Best Kept Secret!

Franchisor Background

Year Established:  1959

Franchising Since:  1962

Operating Units:
Franchised Units:	0	%
Company-Owned Units:	0	%
Total Operating Units:	0	100.0%
Minority Representation Units Owned by Minorities: African-American: 0 Asian-American: 0 Hispanic: 0 Native American: 0 Other: 0 Specific Minority   Program(s) in place: Although we strongly support the objectives of the NMFI, we do not yet have any specific programs in place at this time.
Geographic Distribution: U.S.: 0 0.0% In 0 States Canada: 0 0.0% In 0 Canadian Provinces International: 0 0.0% In 0 Foreign Countries   Total: 0.0 0.0.0%

North America:
States/Provinces with the largest number of operating units:

Density

Units

Registered in Following Registration States: California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District Of Columbia, Alberta

Financial Requirements

Investment:
Minimum Net Worth:	$150K
Cash Investment:	$50K
Total Investment:	$193-619.5K
Average Total Investment:	$393K
Fees:
Initial Franchise Fee:	$15-20K
Average Franchise Fee:	$20K
On-Going Royalty:	6%
Average Royalty:	6%
Advertising Fee:	3%

Average Number of Employees: 1 Full-time, 30 Part-time

Space Needs (in square footage): 1400

Preferred Sites: Free-standing Building, Strip Center

Other Sites:

Encourage Conversions? Yes

Earnings Claims Provided?: No

Franchisee Qualifications
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth:	4
General Business Experience:	2
Specific Industry Experience:	2
Formal Education:	2
Psychological Profile:	4
Personal Interview(s):	5
Terms of Contract
Term of Initial Contract:	10 Year(s)
Term of Renewal Period:	10 Year(s)
Passive Ownership:	Not Allowed
Area Development Agreements?	Yes, for 5 Year(s)
Sub-Franchising Contracts?	No
Franchisees Allowed to Expand Within Territory?	Yes
Support and Training
International Franchise Association:	Yes
Canadian Franchise Association:	No
Franchisee Association/Member:	Yes, Not a Member
Size of Corporate Staff:	300
Site Selection Assistance?	Yes
Lease Negotiation Assistance?	Yes
Financial Assistance?	Yes, Indirect
Marketing Support:
Co-Op Advertising:	Yes
National Advertising:	No
Regional Advertising:	No
Local Advertising:	Yes
Marketing Materials:	Ad Slicks, Brochures, Catalogs, Coupons/rebates, Direct Mailers, Emails, Promotional Items, Radio Ads, Site Signs, Television Ads, Trade Show Exhibits, Videos
Additional Services:	Grand Opening, In-house Marketing, Marketing Research, Newsletter, Online Extranet, Press Releases, Sales Strategies
Other Marketing Support:	None Specified
On-Going Support:
Central Data Processing:	Not Applicable
Central Purchasing:	Included in Fees
Field Operation Evaluation:	Included in Fees
Field Training:	Included in Fees
Initial Store Opening:	Included in Fees
Inventory Control:	Included in Fees
Franchisee Newsletter:	Included in Fees
Regional or National Meetings:	Included in Fees
800 Telephone Hotline:	Included in Fees
Training:
1. Detroit, MI	6 Weeks
Expansion Plans
Projected New Units Over Next 12 months: N/A U.S.: Yes, All United States Canada: Yes, All Provinces Overseas: Yes, China, India, Mex., Aus., S. Korea, Eur., Caribbea	Request Franchisor Info   Submit an online form to receive information from Little Caesars.