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Home >> Health & Fitness >> In-Home Health Care
 Yes, we actively support the inclusion and development of minority-owned franchises in the Home Helpers / Direct Link system. Home Helpers / Direct Link 10700 Montgomery Rd., # 300 Cincinnati, OH 45242 |
Submit an online form to receive information from Home Helpers / Direct Link.
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Business Description
Home Helpers is ranked "#1 Senior Care Franchise" in North America and "Best of the Best" by Entrepreneur magazine five years in a row! This is a rewarding business providing non-medical and personal care for: Seniors, New Moms, those recuperating from illness or injury, and those with lifelong challenges.
Franchisor Background
Year Established: 1996
Franchising Since: 1997
North America:
States/Provinces with the largest number of operating units:
Registered in Following Registration States: California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Rhode Island, South Dakota, Virginia, Washington, Wisconsin
Financial Requirements
Average Number of Employees: 1 Full-time, 33 Part-time
Space Needs (in square footage):
Preferred Sites: Home-based
Other Sites:
Encourage Conversions? Yes
Earnings Claims Provided?: No
Home Helpers is ranked "#1 Senior Care Franchise" in North America and "Best of the Best" by Entrepreneur magazine five years in a row! This is a rewarding business providing non-medical and personal care for: Seniors, New Moms, those recuperating from illness or injury, and those with lifelong challenges.
Franchisor Background
Year Established: 1996
Franchising Since: 1997
| Operating Units: | |||||||||||||||||||||||||||||||||||||||||||
Franchised Units: | 650 | 100% | | ||||||||||||||||||||||||||||||||||||||||
| Company-Owned Units: | 0 | 0% | |||||||||||||||||||||||||||||||||||||||||
Total Operating Units: | 650 | 100.0% | |||||||||||||||||||||||||||||||||||||||||
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States/Provinces with the largest number of operating units:
| Density | Units |
Registered in Following Registration States: California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Rhode Island, South Dakota, Virginia, Washington, Wisconsin
Financial Requirements
| Investment: | |
| Minimum Net Worth: | $19.9K |
| Cash Investment: | $7-33.9K |
| Total Investment: | $47.2-86.4K |
| Average Total Investment: | $66K |
| Fees: | |
| Initial Franchise Fee: | $33.9K |
| Average Franchise Fee: | $34K |
| On-Going Royalty: | 6-4% Varies |
| Average Royalty: | 5% |
| Advertising Fee: | $200 |
Space Needs (in square footage):
Preferred Sites: Home-based
Other Sites:
Encourage Conversions? Yes
Earnings Claims Provided?: No
| Franchisee Qualifications | |||||||||
Ranked from 1 (unimportant) to 5 (important): | |||||||||
| Financial Net Worth: | 3 | ||||||||
| General Business Experience: | 3 | ||||||||
| Specific Industry Experience: | 1 | ||||||||
| Formal Education: | 2 | ||||||||
| Psychological Profile: | 3 | ||||||||
| Personal Interview(s): | 4 | ||||||||
| Terms of Contract | |||||||||
| Term of Initial Contract: | 10/10/10 Year(s) | ||||||||
| Term of Renewal Period: | Year(s) | ||||||||
| Passive Ownership: | Allowed | ||||||||
| Area Development Agreements? | Yes, for 1 Year(s) | ||||||||
| Sub-Franchising Contracts? | No | ||||||||
| Franchisees Allowed to Expand Within Territory? | Yes | ||||||||
| Support and Training | |||||||||
| International Franchise Association: | Yes | ||||||||
| Canadian Franchise Association: | No | ||||||||
| Franchisee Association/Member: | No | ||||||||
| Size of Corporate Staff: | 50 | ||||||||
| Site Selection Assistance? | Not Applicable | ||||||||
| Lease Negotiation Assistance? | Not Applicable | ||||||||
| Financial Assistance? | Yes, Indirect | ||||||||
| Marketing Support: | |||||||||
| Co-Op Advertising: | Yes | ||||||||
| National Advertising: | Yes | ||||||||
| Regional Advertising: | Yes | ||||||||
| Local Advertising: | Yes | ||||||||
| Marketing Materials: | Ad Slicks, Brochures, Coupons/rebates, Direct Mailers, Promotional Items, Trade Show Exhibits | ||||||||
| Additional Services: | In-house Marketing, Marketing Research, Newsletter, Online Extranet, Sales Strategies | ||||||||
| Other Marketing Support: | Op. Supp., PR, Website, Boot Camps, Web Office Pay | ||||||||
| On-Going Support: | |||||||||
| Central Data Processing: | Not Applicable | ||||||||
| Central Purchasing: | Not Applicable | ||||||||
| Field Operation Evaluation: | Included in Fees | ||||||||
| Field Training: | Included in Fees | ||||||||
| Initial Store Opening: | Not Applicable | ||||||||
| Inventory Control: | Not Applicable | ||||||||
| Franchisee Newsletter: | Included in Fees | ||||||||
| Regional or National Meetings: | Included in Fees | ||||||||
| 800 Telephone Hotline: | Included in Fees | ||||||||
| Training: | |||||||||
| 1. Cincinnati, OH | 5 Business Days | ||||||||
| Expansion Plans | |||||||||
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Submit an online form to receive information from Home Helpers / Direct Link. |
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