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Coldwell Banker Real Estate

Yes, we actively support the inclusion and development
of minority-owned franchises in the Coldwell Banker Real Estate system.


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Coldwell Banker Real Estate

For 101 years, the Coldwell Banker Real Estate organization has been the premier provider of full‐service real estate. We are the nation's oldest real estate organization and our experience has helped make the dream of homeownership a reality for millions of families. With approximately 3,200 independently and company‐owned and operated residential real estate offices with approximately 100,000 sales associates globally, the company is an industry leader.

Investment Required
The fee for a Coldwell Banker franchise ranges from $13,000 to $25,000, depending on the size of the franchisee’s market.

On‐Going Expenses
Coldwell Banker franchisees pay a royalty fee equal to 6% of gross revenue and national advertising fund fees equal to 2.5% of gross revenue monthly, with a minimum of $542 and a maximum of $1,084.

Education, Professional Development and Support
The Coldwell Banker University offers training in multiple formats: a classroom environment, national events, tele‐classes, CD‐ROMs and online virtual classrooms. Continuing education credit is also available online for instruction 24 hours a day. Online resources keep franchisees on the cutting edge.

The LeadRouterTM program enables franchisees to manage leads efficiently and provide clients with quicker responses. CBNet, an online portal, provides franchisees with marketing tools, presentations, further training and the latest news and events.

National advertising campaigns, significant online marketing and print advertising increase brand awareness, direct leads to franchisees and reinforce the image of Coldwell Banker Real Estate as the authority on real estate. Coldwell Banker Real Estate provides an extensive catalog of marketing tools that franchisees can personalize and customize to suit their needs.

Territory
Coldwell Banker Real Estate does not grant exclusive territories.