Ben & Jerry's
Yes, we actively support the inclusion and development of minority-owned franchises in the Ben & Jerry's system.
Ben & Jerry's
30 Community Dr.
South Burlington, VT 05403-6809
800#:
Tel: (802) 846-1500
Fax: (802) 846-1538
E-mail: franchiseinfo@benjerry.com
Web Site: www.benjerry.com
Contact: Mr. Chuck Jones, Global Franchise Sales Manager
BEN & JERRY'S was started in 1978 in a renovated gas station in Burlington, VT, by childhood friends Ben Cohen and Jerry Greenfield. They soon became popular for their funky, chunky flavors, made from fresh Vermont milk and cream. The scoop shops feature a fun environment with a varied menu including cakes, gifts, baked goods and coffee drinks created from ice cream, frozen yogurt and sorbet flavors. Community involvement is an important element in being a successful BEN & JERRY'S franchisee.
Franchisor Background
Established: 1978
First Franchise: 1981
Franchise Units: 550
Company-Owned Units: 11
Total Units: 561
Distribution:
> North America -- Operations in 31 States, 2 Provinces
> States/Provinces with Greatest Density: 46 in CA, 18 in NY, 14 in FL
Units Owned by Minorities:
>African-American: 3
>Hispanic: 0
>Asian-American: 6
>Native American: 0
>Other:
Average Number of Employees: 2 FT, 10 PT (FT = Full Time, PT = Part Time)
Space Needs: 1,200 Avg. SF; FS, SF, SC, RM, KI
(for abbreviations click here)
Financial Requirements
Cash Investment: $86K+
Total Investment: $123.5-286K
Average Total Investment: $250K
Minimum Net Worth: $200K
Fees
>Franchise: $30K
>Average Franchise Fee: $30K
>Royalty: 1.5%
>Advertising: 4%
Provide Earning Claim Statement: Yes
Terms of Contract
Term of Contract (Years): 10/10
Passive Ownership: Not Allowed
Area Development Agreements:Yes
Sub-Franchising Contracts: No
Expand In Territory:No
Franchisor Support and Training Provided
Site Selection Assistance:Yes
Lease Negotiation Assistance: No
Cooperative Advertising: Yes
Franchisee Assoc. / Member: Yes
Size Of Corporate Staff: 20
On-Going Support: C,D,E,F,G,H,I (for an explanation click here)
Training: 10 Days in VT.
Specific Minority Program(s) in Place: Although we strongly support the objectives of the NMFI, we do not yet have any specific programs in place at this time.
Franchisor's Specific Expansion Plans
U.S.: Various Markets
Note: NR = No Response by Franchisor.
For a sample questionnaire click here.
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