Business Description

BAJA SOL TORTILLA GRILL is a growing casual fresh Mexican restaurant concept, featuring fresh-made tortillas and an extensive salsa bar.

Franchisor Background

Year Established:  1995

Franchising Since:  1999

Operating Units:
Franchised Units:	7	58.3%
Company-Owned Units:	5	41.7%
Total Operating Units:	12	100.0%
Minority Representation Units Owned by Minorities: African-American: 0 Asian-American: 2 Hispanic: 0 Native American: 0 Other: 0 Specific Minority   Program(s) in place: Although we strongly support the objectives of the NMFI, we do not yet have any specific programs in place at this time.
Geographic Distribution: U.S.: 12 100% In 1 States Canada: 0 0% In 0 Canadian Provinces International: 0 0% In 0 Foreign Countries   Total: 12 100.0%

North America:
States/Provinces with the largest number of operating units:

Density	Units
1. Minnesota	12

Registered in Following Registration States:

Financial Requirements

Investment:
Minimum Net Worth:	$NA
Cash Investment:	$NA
Total Investment:	$$230K-$1203K
Average Total Investment:	$283K
Fees:
Initial Franchise Fee:	$30K
Average Franchise Fee:	$30K
On-Going Royalty:	5
Average Royalty:	5%
Advertising Fee:	1.5%

Average Number of Employees: 12 Full-time

Space Needs (in square footage): 2,500

Preferred Sites: Storefront, Strip Center, Regional Mall

Other Sites:

Encourage Conversions? Yes

Earnings Claims Provided?: No

Franchisee Qualifications
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth:	N/A
General Business Experience:	N/A
Specific Industry Experience:	N/A
Formal Education:	N/A
Psychological Profile:	N/A
Personal Interview(s):	N/A
Terms of Contract
Term of Initial Contract:	10 Year(s)
Term of Renewal Period:	10 Year(s)
Passive Ownership:	Not Allowed
Area Development Agreements?	Yes, for 1 Year(s)
Sub-Franchising Contracts?	No
Franchisees Allowed to Expand Within Territory?	Yes
Support and Training
International Franchise Association:	No
Canadian Franchise Association:	No
Franchisee Association/Member:	No
Size of Corporate Staff:	9
Site Selection Assistance?	Yes
Lease Negotiation Assistance?	Yes
Financial Assistance?	No
Marketing Support:
Co-Op Advertising:	No
National Advertising:	No
Regional Advertising:	Yes
Local Advertising:	Yes
Marketing Materials:	None Specified
Additional Services:	None Specified
Other Marketing Support:	None Specified
On-Going Support:
Central Data Processing:	Not Applicable
Central Purchasing:	Not Applicable
Field Operation Evaluation:	Included in Fees
Field Training:	Included in Fees
Initial Store Opening:	Included in Fees
Inventory Control:	Not Applicable
Franchisee Newsletter:	Not Applicable
Regional or National Meetings:	Not Applicable
800 Telephone Hotline:	Not Applicable
Training:
1. Minneapolis, MN	20 Days
Expansion Plans
Projected New Units Over Next 12 months: U.S.: Yes, MN and other states (TBD). Canada: No Overseas: No	Request Franchisor Info   Submit an online form to receive information from Baja Sol Tortilla Grill.